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Campaigns & Events

Village level campaigns on LEISA and NPM are organized in all the 240 project villages, under AF’s capacity development program. The purpose of organising them is to sensitize farming community in particular and the public in general about the hazardous effects of chemical fertilizers and pesticides on human beings, flora and fauna, ill effects of mono cropping, and about bio-diversity etc. Awareness is being created among the farming community on how best they can utilize the locally available bio-ingredients as substitutes to chemical pesticides and fertilizers. Emphasis is also laid on introduction of new varieties and practices, reduction in cost of cultivation and increase in productivity.

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This conference was organized with two main objectives: 

  • To create awareness on the current ground water crisis among people, particularly farmers, covering the causes and consequences in the short-term and long-term. 
  • To influence the people in general and farmers in particular towards individual and social regulation of ground water exploitation, utilization and conservation. 

An inclusive and participatory approach was followed by involving all the relevant Government Departments like Ground Water Department, District Water Management Agency (DWMA), Rural Water Supply Department (RWS), District Poverty Initiatives Program (DPIP), Agriculture Department, Animal Husbandry Department (AH), Horticulture Department. The people in general and the farmers in particular were the main actors in the workshop. About 1,500 people (including about 700 women farmers) from about 100 villages participated. The NGOs, the Social Activists and Civil Society Organizations also participated.

Various Government Departments and NGOs together also organized a visual exhibition of photos, techniques, equipment, models etc., of Ground Water, promotion, conservation, water saving technologies, adverse consequences of over exploitation etc. It attracted many an eye and provoked people to think of social regulation. In between there were cultural programs like songs and skits highlighting the issues around ground water crisis. 

AF had prepared a background paper on the ground water crisis in Anantapur and it was distributed to all participants. Government Departments had prepared status papers on various
issues concerning the groundwater and distributed to the participants. After the deliberations, this conference made certain resolutions and recommendations in addressing the ground water crisis. 

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NREGA (National Rural Employment Guarantee Act) was passed by the Government of India in the year 2005 in order to empower the rural laborers with a right to get employment of 100 days per year per labor family during off season. It was launched in Anantapur District on Feb 2nd 2006 by the Prime Minister Dr. Manmohan Singh, and came into effect from 01/04/2006, in 200 drought prone and backward districts in India. Accordingly the Government of Andhra Pradesh formulated the scheme called APREGS.

During 2006-07 (ie), the first year of its implementation, there were many shortfalls like low and delayed provision of employment for job-seekers, delay in payments, absence of basic amenities at work spots, incidences of corruption and non-payment of compensation etc. in the implementation of APREGS. These shortfalls were partly due to improper functioning of Government machinery and partly due to lack of awareness amongst labor community. Keeping that in view AF along with some other NGOs like APPS, REDS and APUHAC (Andhra Pradesh Upadhi Hakku Amalu Committee) arranged an awareness campaign on 20th December, 2007 at Lalithakala Parishad, Anantapur.

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AF, along with some other NGOs like APPS, REDs and APUHAC (Andhra Pradesh Upadhi Hakkula Amalu Committee) organized a district level awareness campaign on 2-12-07 at Lalithakala Parishad, Anantapur and Dr. Y.V. Malla Reddy, Director, AF, and Mr. Gopal, Director CEC (Centre for Environment Concerns) took iniative and organized the campaigns.

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AF has facilitated the celebration of women’s Day involving the women and men of its project villages. AF together with the women leaders played active part in organizing the campaigns. The women leaders included the active members of the women groups, SHG leaders, Sasya Mithra Group (SMG) members, NPM village activists, V.O. leaders and PRIs in the planning. Some interested women groups from the villages took initiative in cooking and serving lunch to the participants at the campaign. The AF staff campaigned and mobilized the women and gave them the awareness on the Women’s Day and helped them to participate in the campaigns at the mandal head quarters. Thus 8 campaigns were organized at 8 mandal head quarters, viz Kalyanadurg, Be3luguppa, Settur, Kundurpi, Kudair, Atmakur, Rapthadu and Dharmavaram. It is interesting to note that 20% of the total participants have been men, who participated voluntarily and expressed their solidarity with women.

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NREGP (National Rural Employment Guarantee Act) was passed by the Government of India in the year 2005 in order to empower the rural labourers with right to get employment of 100days per year per family during off-season. It was launched in Anantapur District on February 2nd, 2006 by the Prime Minister Dr.Manmohan Singh, came into effect from 1-4-2006 in 200 drought prone and backward districts in India. Accordingly the Government of Andhra Pradesh formulatd the scheme called APREGS. 

During implementation of APREGS last year, there were many shortfalls like low and delayed employment for job seekers, delay in payments, absence of basic amenities at work spots, incidences of corruption and non-payment of compensation etc. These shortfalls were partly due to improper functioning of Government machinery and partly due to lack of awareness amongst labour community. 

In this context, awareness campaigns on NREGP were organized at District, Mandal and Village level with following objectives: 

  • To create awareness on the rights and entitlements of the labourers in NREGP. 
  • To bring movement in Government functionaries for proper functioning and promote transparency amongst all concerned stakeholders and public at large. 
  • To ensure effective implementation of the programme in the district. 

 


Village level campaigns are being organized in all the villages. This exercise is to sensitize forming community in particular and the public in general about the hazardous effects by the usage of chemical fertilisers and pesticides. An awareness being created among the farming community how best they can utilize the indigenously available materials which are the perfect substitutes to chemical pesticides and fertilisers. With a focus on introduction of new varieties, practices and reduction in cost of cultivation and increase in productivity. 

  • Planning on campaigns is done by involving the CBO’s 
  • The responsibilities are distributed among the CBO’s and staff 
  • The publicity materials like audio, visual aids literature are
  • used, exhibitions are organized 
  • Organizing rallies involving women and men 
  • Banner, play cards with slogans are used 
  • In the meeting sharing the experiences of farmers who had 
  • followed NPM practices and adopted non-negotiables 
  • Organizing roll plays on NPM 
  • Awareness on Government schemes. 

During the project period, 407 campaigns were conducted at village level covering 37,598 Farmers in all 240 villages among which 18,533 are women farmers. Awareness is given on LEISA/NPM practices like Border Crops, Pest traps, Bio-fertilisers, Bio-pesticides, crop diversification, seed multiplication etc. Rallies were organized in each village with slogans and banners on LEISA/NPM practices. In each village about 200farmers (men and women) participated in the campaigns. Model farmers, village presidents (Cardpunches), VO leaders and concerned I.K.P. staff also participated in the campaigns. Cultural programs, Demonstrations and exhibitions on LEISA/NPM practices were organized. The farmers were very much impressed and expressed their willingness and commitment to adopt the practices and stop the use of chemical fertilisers. 

 


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